1-2-1 interviews

1-2-1 interviews

Like contextual research, 1-2-1 interviews help us to understand your users’ needs, but in a more formal research setting. 1-2-1 interviews also fit at the beginning of a project and help us to understand your users’ attitudes and beliefs, often using a dedicated...
Group interviews

Group interviews

Service development is tricky. Scary blank pages or current services that miss the mark. Co-design brings people together – users, designers, product managers – to get ideas about what to build. We get the right people together and help work out what your service...
Contextual research

Contextual research

Speaking with and observing your users in their natural, everyday environments means their responses and actions are more natural and in insight is more accurate.. Contextual research generates the most valuable insight at the beginning of a...